G2E will return to Las Vegas in October 2021
The Global Gaming Expo (G2E) will return to Las Vegas for its 2021 instalment, following one year of its virtual format.
Organisers, the American Gaming Association (AGA) and Reed Exhibitions, have formally announced plans to move forward with the show at Sands Expo in Las Vegas, including additional virtual components, between October 4-7.
Korbi Carrison, G2E Event Director, said: “For over 20 years, G2E has been the leader in uniting the global gaming community and we are beyond thrilled to come together this October for the industry’s hallmark event.”
Meredith Pallante, AGA VP of Global Events, added: “We can’t wait to bring the industry back together in Las Vegas for G2E 2021.
“The industry has shown tremendous resilience throughout the pandemic and being able to gather together again will be another great milestone in our strong recovery.”
G2E management conducted a research study in May, where it found eight in 10 respondents were likely to attend the show it if was held in Las Vegas.
Equally, more than 80% of those interviewed said they would “definitely or probably be purchasing products for their company as a result of attending the show.”
Due to the Covid-19 pandemic, G2E was forced to take place behind closed doors in 2020.
However, freer travel restrictions, with some casinos in Las Vegas already allowed 100% guest capacity, mean Reed and the AGA are confident of going ahead with the showpiece industry event on the US gaming calendar this time around.
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