Axes announces four C-level appointments

Axes.ai has made four key appointments to its management team as the organisation looks to “accelerate” its mission “to make our industry safer.”

Axes announces four C-level appointments

Rosalinda Van Rooyen, Danielle Parsons, Ian Brown and Jacob Verret have each stepped into a new role, with their responsibilities ranging from customer service to technology and cybersecurity.

Axes is a fintech platform that operates within the gambling industry. Via its data collection, AI and cashless solutions, the company is “dedicated to the eradication of money laundering, addictive gambling and illicit activities.”

With these goals in mind, Van Rooyen has been promoted from Chief Operating Officer (COO) of AxesNetwork to Chief Product Officer (CPO) of Axes.ai.

As CPO, she will oversee the creation, design, build and rollout of fintech, media and apps, alongside Axes’ products as a whole.

Replacing Van Rooyen as COO of AxesNetwork is Parsons, who will assume responsibility for all commercialisation, installation and customer service.

Brown, meanwhile, has stepped into the role of Chief Information Officer (CIO), responsible for leading all research, development, product and technology.

To these ends, Brown’s fintech and design experience will no doubt prove useful, as well as his previous tenure as Chief Technology Officer (CTO) for Axes Apps. Finally, Verret has been tapped to serve as Axes’ Chief Information Security Officer (CISO).

“The core strategic advantage of Axes is its people,” stated Earle G. Hall, President and CEO of Axes.ai.

“We are a people company first, that thrives on ingenuity second and makes great products third.

“These appointments will accelerate our mission to make our industry safer and more fun. I feel blessed that such amazingly competent people choose Axes and our quest to improve our industry.”

Stay updated with GI
Follow Gambling Insider for independent news, analysis and industry expertise.
Gambling Insider
Editorial Staff

Gambling Insider is the collective byline of Gambling Insider’s editorial staff. It is used for industry news, analysis, special reports, and collaborative features produced by our in-house journalists and contributors. Drawing on deep expertise across regulation, technology, sports betting, casinos, and iGaming, the staff account reflects Gambling Insider’s commitment to accurate reporting, informed insight, and independent coverage of the global gambling industry.

Visit Profile

Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.

More News