Ciara Nic Liam is a senior iGaming executive and guest author for Gambling Insider, currently serving as Managing Director at Entain. She previously held the role of Commercial Director at Betsson Group, where she played a key part in driving international growth and commercial strategy across regulated markets.
With extensive experience at board and executive level, Ciara brings a commercially focused perspective to her writing, offering expert commentary on regulation, market expansion, product development, and the evolving dynamics of the global gambling industry. Her insights combine strategic leadership with hands-on operational expertise, making her contributions especially valuable to a professional B2B audience.
Latest Articles
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The road to retention
11 Nov 2015
Career
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Entain Director May 2022 - Present
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Betsson Group Director May 2019 - May 2022
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William Hill Director Sep 2016 - May 2019
Education
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University College Cork International Commerce, Marketing / Management 2007 - 2011