Leandro Rivas

Leandro Rivas is a highly experienced businessman with over 20 years in the gambling market. With a strategic mindset and focus on innovation, he has played a pivotal role in the development and consolidation of different companies, with a special focus on Argentina’s regulated gaming market. Rivas is known for his commitment to responsible gaming and for fostering collaborations that promote transparency, legality and user protection within the industry.

Major Achievements

Since taking over leadership at BetWarrior Argentina, Leandro Rivas has overseen the company’s successful entry into both the City and Province of Buenos Aires as one of the first licensed online gaming operators. Under his management, the company has forged key partnerships with international content providers such as Pragmatic Play and Ainsworth Interactive, significantly enhancing the platform’s portfolio and player experience.

One of his standout achievements has been the strategic sponsorship agreement with the Argentine Football Association (AFA) in May 2022, positioning BetWarrior as a recognisable local brand in a competitive market. Additionally, Rivas has led public awareness initiatives around responsible gaming and collaborated with regulatory authorities to combat illegal gambling activities. 

Employment

Rivas began his career in the gambling industry in 2004 at Hipódromo Argentino de Palermo, where he worked in the human resources department. After nearly a decade, he became CEO of Salta’s Lottery. As the main representative for Salta’s gaming authority (ENREJA), he was responsible for executing the company’s business plan, managing a network of over 950 points of sale across the province and ensuring their proper operation and equipment. He oversaw proprietary games such as Tómbola de Salta and Tombo Express, as well as third-party titles like Quini 6, Telekino and Jugá con Maradona. He also led marketing initiatives and ensured 24/7 availability of the lottery communication network.

He later joined Dagma as a member of the executive board, where his main responsibility was to consolidate information on the performance of the group’s various business units, conduct analysis and regularly report findings to the Board of Directors.

Afterward, he moved on to Ondiss, where he was primarily tasked with establishing and executing the company’s business plan.

In 2022, Rivas joined BetWarrior Argentina as General Manager, a role he has held since the company’s early operations in the country. In his role, he secured high-profile partnerships with the Argentine Football Association (AFA), the Argentine Tennis Association (AAT) and the Argentine Hockey Confederation (CAH), significantly boosting the brand’s visibility and credibility in the local market.

In addition to his role at BetWarrior, Rivas actively participates in industry events such as the EGR Power Latam Summit, where he shares insights on responsible gaming and regulatory frameworks.