Gambling News
24 March, 2022 | Sports Betting

Spotlight Sports Group's Superfeed claimed to up betting engagement by 20%

Spotlight Sports Group (SSG) has released the results of an independent study, undertaken by LeanConvert, into its in-play content engine, Superfeed.  Superfeed in-play was launched in 2021 and provides real-time in-play insights based on on-field events. Tested on a UK operator, LeanConvert evaluated the customer experience using analytics and engineering experts and discovered that 20% of customers added a selection to their bet slip whe...
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