GVC goes live with Inspired Entertainment’s online virtuals

By Owain Flanders

Gambling operator GVC Holdings has announced the launch of virtuals from Inspired Entertainment across some of its online platforms.

The supplier’s virtual sports offering has been added to a number of GVC-owned brands, including Bwin, Sportingbet and Partypoker. These brands will feature six channels of virtuals, such as soccer, V-Play NFLA Legends Football and V-Play Basketball.

The virtual sports content has been integrated into GVC’s sportsbook platform, while content will be streamed using Inspired’s cloud platform.

“We are delighted to offer Inspired’s high-performing virtual sports across our vast array of sports brands on the GVC platform,” said Raja B-Sheikh, sports product director of GVC.

“In these challenging times and given the significant impact on the global sporting calendar during the last four months; virtual sports content has demonstrated its potency and has an exciting future role to play in sportsbook.”

For H1 2020, GVC saw a drop of 11% in its revenue, to £1.58bn ($2.07bn). Despite this, the operator’s online segment saw growth of 19%, to £1.21bn. Online sports betting NGR saw an increase of 5%, to £484.5m for the period.

GVC CEO Shay Segev labelled the company’s performance as “encouraging” for the first half of 2020.

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