BoyleSports named new betting partner for Newcastle United

This partnership will open up the opportunities for the company to launch a range of competitions, activations and experiences for Magpies over-18 supporters. This comes with exclusive promotions including special offers around matchdays.  

Supporters will have access to BoyleSports betting facilities over the next two seasons, with branded betting terminals installed across St James’ Park.

Dale Aitchison, Head of Commercial at Newcastle United, said: “We are very pleased to welcome BoyleSports on board and we look forward to kicking off our partnership as the new season begins. BoyleSports has long had an affinity with football and we are pleased to be working together to offer a first-class betting service for supporters on a matchday at St. James’ Park.” 

BoyleSports, founded in 1989, is constantly looking to expand its business, growing over 340 venues in the UK and Ireland, with a team of more than 2,500 staff.

Mark Kemp, CEO of BoyleSports, has welcomed the new partnership with the Magpies, and said: “We look forward to BoyleSports betting being available online, on mobile and at the fantastic St. James’ Park. 

“As we expand in the UK, BoyleSports are delighted to be teaming up with the great team at Newcastle United. As an official partner for the new season, we look forward to BoyleSports betting being available online, on mobile and at the fantastic St. James’ Park. 

“We wish Newcastle United and their wonderful fans the very best of luck for a successful season.” 
 

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Isabella Aslam

Journalist

Isabella Aslam is a marketing, communications and content professional with experience spanning journalism, PR and digital engagement. She has served as a writer and contributor in the iGaming space, including byline and interview work in Gambling Insider and related industry coverage.

During her time contributing to Gambling Insider, Isabella brought informed perspectives on industry trends, commercial strategy and player-centric topics, engaging with senior figures and exploring themes such as safer gambling, customer growth and evolving market dynamics. Her work helped shed light on key developments shaping the global gambling and betting landscape.

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