Gamblit set for online partnerships

Company CEO Eric Meyerhofer confirmed to Gambling Insider that the provider is seeking to team up with firms that are “looking to expand product offering”.

Meyerhofer said it was too early to name names, but noted that the Gamblit proposition would be an “attractive one” for those seeking a move into a new area of business.

“We have the UK online and we are exploring other online markets in which we’ll likely end up partnering with established operators,” he said.

“You could expect it would certainly be an operator who is looking to expand product offering into an area they don’t currently do.

You could expect it would certainly be an operator who is looking to expand product offering into an area they don’t currently doEric Meyerhofer

“We have a very different construct – it is a mobile app and also a skill, video-game style product targeting a much younger demographic than what their primary customer base is, so it represents an expansion opportunity for them and we bring all the operating platform pieces that are needed so that there isn’t a lot of work on their side.

“That does make it attractive for consideration for a number of established players.”

You can read the full interview with Gamblit CEO Eric Meyerhofer in the January/February edition of Gambling Insider.

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Gareth Bracken

Journalist

Gareth Bracken is an experienced gaming journalist and editor who spent more than six years with Players Publishing, progressing through a range of senior editorial roles across its flagship titles, including Gambling Insider. He joined the company in 2010 as an Editorial Assistant before advancing to Staff Writer, Senior Staff Writer, Editor, and later Senior Features Writer.

Between 2011 and 2016, Gareth played a central role in shaping editorial output across print and digital platforms, producing in-depth features, news coverage and long-form analysis on the global gambling and iGaming industries. As Editor from September 2014 to October 2015, he oversaw content strategy, editorial standards and production workflows, helping guide the publication’s development as a leading B2B industry voice.

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