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OnlineLegal & Regulatory

Pariplay awarded Ontario licence

Pariplay Ltd has been awarded an Ontario licence, a “major step” in the company’s North American expansion.

pariplay ontario 1 gi web image

The Aspire Global aggregator and content provider has now been given the green light to go live in the Canadian province, with the market opening on 4 April 2022.

The Gaming-Related Supplier Licence sees the group’s aggregation offering available throughout Ontario, with the provider “already announcing its intention to go live with a number of major operators and partners in the province as soon as the market opens on April 4th 2022,” a statement from the company read.

Pariplay added: “It marks the continuation of Pariplay’s impressive growth in North America, having recently gone commercially live in Alberta, as well as being awarded its West Virginia and Michigan licences after making its US debut in New Jersey over one year ago.”

Pariplay’s Fusion product features titles and localised content from over 80 vendors, along with engagement tools.

“We are very pleased to be granted our Ontario licence, which allows us to build on our success and bring relevant and varied content to regulated markets,” said Pariplay Managing Director Adrian Bailey.

“We’ve made a concerted effort to grow our reach in Canada both through signing new partners and gaining new licences, and this approach continues to generate success for us. It is an exciting time at Pariplay and we can’t wait to get started in Ontario.”

Pariplay earlier this week took BtoBet’s sportsbook solution live within its Fusion platform. The launch means that all of Pariplay’s partners can integrate Aspire Global’s BtoBet offering through a single API.

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