Taking on the role, Sliede has the aim of developing and maintaining Green Jade’s video and live-streaming content, within which he will ensure a consistent voice, tone, quality and style for the brand.
Sliede was selected ahead of other candidates due to his experience in live streaming, community building and from becoming a Twitch Premium Partner under his own personal handle.
Through this handle, he successfully engaged audiences in markets around the world and attracted a following of 80,000. Bringing this experience and knowledge to the iGaming industry, Sliede will handle digital media production across text, audio and visual for multiple channels and publications.
Sliede commented: “I am thrilled to be a part of the Green Jade team and to be a new face in the iGaming industry.
“One of my main goals is to create a brand message and make sure that our story, through content, is being told in the best and most engaging way possible.”
Mark Taffler, Green Jade Games CCO, said: “I am delighted to welcome Janis to the team and for Green Jade to benefit from his incredible experience when it comes to content creation, and especially for video and streaming.
“It is great to also be able to leverage the understanding and learnings he has from outside of the industry so that we can apply it to our marketing efforts moving forwards, allowing us to better communicate the incredible player experience our games have to offer.”