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Mergers & AcquisitionsIndustry

Novomatic Americas and R2 Gaming sign multi-year distribution agreement

Novomatic Americas has agreed a multi-year distribution agreement with Canadian distributor R2 Gaming Inc.

novomatic r2

Through the deal, R2 Gaming will make Novomatic Americas’ full suite of casino products available throughout Canada. This includes slots like the Money Party Link, Novo Unity II electronic table games, and Novomatic ActionBook sports betting and player redemption kiosks.

“We are pleased to add one of Canada's top distributors as our partner,” said Novomatic Americas President and CEO Rick Meitzler. “This collaboration offers us tremendous potential in all of its markets. Our ambitions are aligned in growing the business and expanding our retail presence in Canada.

“R2 Gaming Inc. and Novomatic Americas together are a powerful combination. With strong relationships and an accomplished team, combined with Novomatic Americas’ diverse product portfolio, we welcome the opportunities to grow together.

“We're excited to explore the possibilities that lie ahead with R2 Gaming Inc. and look forward to providing the Canadian player base with the exceptional entertainment experiences that we are known for around the globe.”

Novomatic Americas' game content will be prominently featured on the Panthera Curve 1.43, the V.I.P. Lounge Curve 1.43, and the Novostar V.I.P. Royal 2.65, as well as other hardware platforms from the company.

R2 Gaming Inc. Co-Founders Rocco DiPaola and Ravi Sharma commented: “We are very excited about this strategic partnership. Combining Novomatic Americas’ world-renowned products with R2’s customer service and support model will positively impact operators.

“The partnership will significantly increase Novomatic Americas’ presence within the regulated Canadian markets and provide customers access to Novomatic Americas’ rich portfolio of products. With both companies having a customer-centric philosophy, we look forward to a long, mutually beneficial partnership.”

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