EveryMatrix signs turnkey solution deal with bet-at-home

B2B platform provider EveryMatrix has agreed a deal with bet-at-home, through which EveryMatrix will deliver its turnkey solution.

EveryMatrix signs turnkey solution deal with bet-at-home

The agreement will see German operator bet-at-home replace its proprietary platform with EveryMatrix’s tech stack.

The turnkey solution includes a sportsbook, casino platform, player management, payments module and affiliate software. The deal will cover all of bet-at-home’s licensed territories, including its native regulated German market.

EveryMatrix Group CEO Ebbe Groes said: “Bet-at-home has dominated the sports betting vertical in several European markets and we’re delighted to further contribute to their success.

“This landmark agreement reflects the breadth and depth of our products, but especially the quality of our sports platform, OddsMatrix. The constant investment and development in OddsMatrix have been at the core of what we do for many years, and I’m happy to see more tier-one operators joining our client list.”

Operating in regulated markets including Germany and Austria, bet-at-home currently boasts 5.5 million registered customers.

Bet-at-home CEO Marco Falchetto said: “Selecting EveryMatrix as our platform provider will allow us to keep providing the best service to our 5.5 million registered players while enhancing our operations in key markets.

“This partnership will boost not only sports, but also casino. With this partnership, a new and exciting phase of bet-at-home development can begin.”

In July 2022, bet-at-home ceased all UK operations, following its licence suspension by the Gambling Commission.

The Commission suspended the operator’s licence earlier the same month, citing concerns that the company had been in breach of terms set out in the 2005 Gambling Act.

Topics
OnlineCasinoSports BettingIndustry
Stay updated with GI
Follow Gambling Insider for independent news, analysis and industry expertise.
Gambling Insider
Editorial Staff

Gambling Insider is the collective byline of Gambling Insider’s editorial staff. It is used for industry news, analysis, special reports, and collaborative features produced by our in-house journalists and contributors. Drawing on deep expertise across regulation, technology, sports betting, casinos, and iGaming, the staff account reflects Gambling Insider’s commitment to accurate reporting, informed insight, and independent coverage of the global gambling industry.

Visit Profile

Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.

More News