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Hard Rock International named among America’s Best Employers for Women

Hard Rock International has been recognised by Forbes’ list of America’s Best Employers for Women within the Travel & Leisure category for the fifth successive year.

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Forbes partnered with market research company Statista to compile the annual list. It surveyed 60,000 Americans working for businesses with at least 1,000 employees, and pinpointed the companies they identified as most dedicated to diversity, equity and inclusion.

In 2016, Hard Rock implemented a Women in Leadership programme, which provides mentorship between junior and senior executives and tools for empowerment and knowledge in their careers. Since its inception, over 1,000 female team members have participated in the programme and/or a brand-hosted educational conference.

“Hard Rock has significantly grown its female leadership year over year, even amid the pandemic,” a statement from the group read. “Female representation in leadership positions has continued to grow, represented by a more than 26% increase for vice president positions and above and a 31% rise for managers and directors.

“In the last year alone, female representation at the executive committee level has doubled, and the majority of these appointments are women of colour. In January 2022, new workforce demographic dashboards also began allowing the company to track and report diversity progress as well as employee engagement.”

Tracy Bradford, President of Seminole Hard Rock Support Services and Co-founder of Seminole & Hard Rock Women in Leadership internal mentoring programme, commented: “It is with great pride that Hard Rock continues to be recognised among the top companies actively making strides in diversity, equity & inclusion and be featured as a best employer for women.

“At Hard Rock, our mottos: All Is One and Love All, Serve All inspire us to champion our unique differences and celebrate our employees at all levels of the business with effective policies, programmes and practices.”


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