Betopia has agreed a new partnership with Miracl to provide better login experiences for online consumers.
Using Miracl's single-step multi-factor authentication (MFA) login process, Betopia is hoping to ensure a smoother and therefore easier customer experience for its blockchain betting platform; which includes international sportsbook betting, integrated metaverse casino operations, esports live streaming and micro-betting.
Graham Martin, Director at Betopia, said: “It was clear that the combined talents of Betopia and Miracl to collaborate in developing the Betopia Metaverse is a powerful partnership.
“By using the unique products and services available from Betopia and, using the quickest and most secure passwordless authentication service that Miracl provides, we are convinced we will experience solid and innovative progress in developing mutual benefits for both businesses.”
Meanwhile, Miracl CEO Rob Griffin added: “Our single-step multi-factor authentication is the ideal solution for gaming and gambling platforms – customers aren’t lost at the critical entry point meaning as many bets are placed as possible, and not lost to competitors.
“In this competitive market, every bet counts so ensuring you are using the smoothest login is critical for maximising your business’ potential.
“Our partnership with Betopia makes perfect sense and we look forward to working closely with the team to ensure Miracl can be integrated into as many gaming and betting platforms as possible.”
Miracl's system requires a pin login to authenticate a user instead of a traditional password, which has led to the company boasting a 99.9% successful login rate.
In New Jersey, state legislation requires gaming companies to use MFA on their platforms, a rule expected to spread across the US and other international markets.