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PandaScore adds new BetBuilder product to esports service

PandaScore has launched its first esports-specific BetBuilder product, which offers its customers the ability to design a catered and more engaging betting service for each individual esport.

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The new BetBuilder product also allows customers to place multiple bets on the same game, which PandaScore says will ‘enrich the whole betting experience.’ Furthermore, PandaBet claims operators that have already begun using the new product have seen a performance boost to their esports verticals.

Commenting on the BetBuilder product, PandaScore CEO Flavien Guillocheau commented: “We’re excited to roll out BetBuilder with more partners as they can give esports fans the in-depth, rich experiences they want and expect when they bet on esports.

“Our partners will unlock new means of engaging with their customers through more vibrant connections and greater choices on the events they bet on – something we should always strive for as an industry.”

Furthermore, the new system will see users of games such as CS:GO and League of Legends be able to bet on markets from the same match.

CSGO500’s Sportsbook Manager added: "As soon as we integrated PandaScore's BetBuilder, it exceeded our expectations. The users fell in love with the feature right away.

"The possibility to bet on multiple markets within the same match is hugely sought after among the esports betting community, and it gives us a massive competitive advantage to have the dedicated esports BetBuilder already live.

“Ever since launching the product, we've noticed a vast increase in the betting volume, and the margins have been hitting double digits, which is all we've ever wanted.”

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