The Brazilian, who is currently playing for Flamengo, will collaborate with the crypto casino to help promote its platform and engage with its community through social media and live-streaming platforms.
“David Luiz’s association with BC.Game will not only help the crypto casino gain more exposure,” a statement from the company read. “As a BC.Game ambassador and one of Brazil’s most prominent football players, he can connect the Brazilian football community with the crypto casino platform and grow the brand’s player base in Brazil.”
Through the role, the former Chelsea and Arsenal defender will engage and connect with the crypto casino community through social media activities, and will connect with players and fans through Twitch.
“Brazil has dominated 2022 in regards to tech innovation and regulatory framework for cryptocurrencies and iGaming,” said Coco, the emblem of BC.Game.
“BC.Game has proudly contributed to this since the doors first opened. We are very pleased to be moving into 2023 with this announcement of our partnership with David Luiz.
“Our combined efforts will help to maintain this trend, with Brazil at the focal point for tech advancements and crypto mass adoption. The world is watching.”
BC.Game is a licensed online crypto casino platform that offers a range of casino games, live casinos and sports betting events. Along with integrating cryptocurrency and blockchain technology in its platforms, the group supports lightning networks, Binance Smart Chain, Arbitrum, and other Layer 2 solutions.
Luiz commented: “I’m very very happy to be partnering with BC.Game and very excited for the collaboration coming soon.”
In other Brazilian news this week, Kambi Group has signed an online sportsbook agreement with Rei do Pitaco (RDP), a Brazilian daily fantasy sports operator.