The partnership will see Sparket software licensed for use at the tribe's two casinos, Spotline 29 Casino and Turtle Rock Casino.
Sparket is an iGaming technology developer that specialises in creating bet-on-anything wagering platforms.
The Sparket Social Betwork software is customisable and allows operators to use either the free-to-play or pay-to-play betting opportunities provided on it.
Evan Fisher, COO of Sparket, said: "We're excited to partner with 29 Palms – they are a forward-thinking group focused on providing an engaging experience for their patrons.
"Our platform fits the mould perfectly to drive customer acquisition via free-to-play sports and live event promotions.
“On the heels of the failed California ballot propositions, we're seeing higher demand for our social products."
The Social Betwork software will be white-labeled, and will host contests for players at both the Tortoise Rock and Spotlight 29 casino properties in Southern California to participate in.
The first contest will feature the March Madness college basketball tournament and the casinos will offer additional promotions throughout the year.
Twenty-Nine Palms Band of Mission Indian Leadership, said: "We're focused on providing a unique experience for our customers.
“Sparket's technology allows us to offer social promotions for major sporting events and beyond.
“We've already received great feedback from our customers after our initial 'Big Game' football event, and can't wait to do it again for the college basketball tourney!"
The Twenty-Nine Palms Band of Mission Indians of California is a recognised tribe of Chemehuevi people, who settled at the Oasis of Mara in 1867.
In 1995, the tribe opened the Spotline 29 Casino in Coachella, California.
The Tortoise Rock Casino was later opened in Twentynine Palms, in 2014.
