Published
Land-BasedSports BettingIndustry

Asia Bulletin: VBA and Genius Sports strike partnership

Now, VBA's live broadcasts, scoreboards and websites will be powered by Genius Sports' FIBA LiveStats.

asia bulletin genius sports vba
Listen To Article

Genius Sports and the Vietnam Pro Basketball League (VBA) have agreed to a long-term, exclusive partnership.

Through this, Genius Sports will support the VBA's global growth by providing official data tools, live streaming distribution and integrity services while protecting the matches from the possibility of match-fixing.

The VBA 2023 season began on 10 June with seven clubs competing. The VBA's live broadcasts, scoreboards, websites and other fan-facing platforms will be powered by Genius Sports' FIBA LiveStats.

Furthermore, the VBA has given Genius Sports the right to record and broadcast its authorised live video and data feeds with its international network of partners.

Genius Sports will use 24/7 monitoring technology that employs custom algorithms to immediately flag any suspicious betting activity to protect Vietnam basketball from the potential of match-fixing.

Tran Chu Sa, VBA’s COO, said: “We’re excited to welcome Genius Sports to the VBA family. Having Genius Sports as a new partnership enables us to thrive in a new era of digital fan engagement for VBA everywhere.

"Genius Sports' tools will also support VBA to strengthen fraud prevention and prove that in every season, VBA is worthy of the fans' trust in transparent and exciting matches.” 

Mohamed Feizel, Head of Sports and Broadcast, APAC at Genius Sports, said: “As one of the most dynamic leagues in Asian basketball, we’re delighted to partner with the Vietnam Basketball Association, helping to drive the next stage of their global growth.

“Our proven basketball solutions and global distribution networks will help to connect the VBA with new audiences worldwide.”

Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Nederlandse Loterij
Relax Gaming
Hoiana Resort & Golf
Tipico
Follow Us

Facing Facts: Q1 2024 analysis from across the globe

Gambling Insider tracks the Q1 results of operators across t...

Taking Stock: A guide to sports betting operator and supplier prices

Gambling Insider tracks sports betting operator and supplier...

Tailor-made: The power of personalisation in the modern gaming industry

With insights from GR8 Tech, Greentube and the Oregon Lotter...

Sportradar and the Taiwan Sports Lottery: More offerings, greater efficiency

Danny Fok, VP of Strategic Projects at Sportradar, speaks al...