How does it work? Imagine a heated football match between two rival teams. A player opens your app to place a bet on who will score next. Every second counts. The decision needs to be fast and decisive. The excitement, the exhilaration. Game on!
And then imagine the disappointment when your customer realizes that the player account is depleted of funds and the bet can’t be placed. The frustration of a moment lost, both for you and your customer.
In a modern digital world where instant gratification is a hygiene factor, speed is the only thing that matters. In payments, speed comes both from the simplicity in the user experience and the speed of the actual financial transaction. An attractive user experience is what separates winners from losers in the world of online sports betting.
Trustly has developed a payment product that addresses the user's need for simplicity and speed that has the potential to revolutionize the user experience on the online sports betting scene.
The new payment product, Trustly Direct Debit, allows a user to make a deposit with one click from his or her bank account.
To make a deposit, first-time players will be presented with Trustly’s standard payment flow, where they can select their bank, log in with their familiar online banking credentials, select the account from which they wish to pay and confirm payment. The consecutive transactions are done with a simple click.
Click here to try the Trustly Direct demo
“It’s a revolutionary product,” says Märta Viberg, Head of Product and Consumer Risk at Trustly.
“It’s a much smoother user experience when players can make a deposit with just one click, and they might even be more likely to play knowing how simple it is.”
Trustly will lead its European launch together with an undisclosed sports betting and online casino in Sweden this September, with more partnerships coming soon.
On your mark, get set, bet!
