Published
Land-BasedCasino

Caesars to deploy skill-based games in Gamblit deal

Caes

CaesarsPalace
ars Entertainment has moved to diversify its casino floors, partnering with Gamblit Gaming to bring the supplier’s skill-based content to its properties.

As part of a multi-year agreement beginning in October, Caesars will be the first casino operator to bring Gamblit’s skill-based gaming positions to the market.

The supplier’s Model G and Tristation positions will be rolled out at Caesars’ properties in California and Nevada in an initial trial period, with the operator anticipating the eventual deployment of 125 Gamblit positions across its casino portfolio.

More than 100 further positions will deployed in other markets from early 2017, with Caesars making a clear step in the direction of attracting a younger clientele left cold by more traditional slots play.

Mark Frissora, President and CEO of Caesars Entertainment, said: “Our agreement with Gamblit and the introduction of their skill-based gaming positions to our casinos are key milestones in our gaming innovation strategy and demonstrate progress towards creating the ‘Casino of the Future’.

“Caesars is proud to be the first to bring these innovative games to our customers, and we plan to make skill-based games an increasingly important part of the gaming floors.”

Eric Meyerhofer, Gamblit Gaming CEO, said: “We are excited about our relationship with Caesars, who shares our vision of providing an entirely new type of gaming for their customers.

“We wanted to start our landmark transformation of gaming with Caesars Entertainment as their forward thinking strategy, innovative moves and wide-ranging influence among consumers perfectly aligns with our objective to revolutionise the casino floor.”



Premium+ Connections
Premium

Digitain

 
Premium

PIN-UP Partners

 
Premium

Imagine Live

 
Premium

Lynon

 
Premium

Revsharks

 
Premium

RISK

 
Premium

Galaxsys

 
Premium

GammaStack

 
Premium

Sport Generate

 
Premium

1xBet Partners

 
 
Premium Connections
Consultancy

SCCG Management

Executive Profiles
Zeal Network SE

Stefan Tweraser

VIP Play

Les Ottolenghi

Scientific Games

Keshav Pitani

Social & App

Spribe CEO exclusive: Simplicity is the foundation

Spribe CEO David Natroshvili speaks to Gambling Insider abou...

Redefining iGaming: A history of crash games

Crash games is a growing vertical that has taken gambling by...

A certain something: What makes crash games special?

Crash games. They’re simple, they’re easy to learn and,...

Smarter innovation to shape the future

Spribe CCO Giorgi Tsutskiridze discusses the past, present a...

Facing Facts: The corner of quarterly contemplation

With Q1 reports out across the industry, Gambling Insider co...

Taking Stock: A guide to key stock prices across the industry

Gambling Insider tracks prices from some of the industry’s...

15 years of Gambling Insider: From the Founders

Over the last 15 years, Gambling Insider magazine has interv...

15 years of Gambling Insider: The Awards over time

Global Gaming Awards Event Manager Mariya Savova gives us he...