As part of a new partnership arrangement, affiliate management system ReferOn will provide its data and marketing services to Soft2Bet-owned and operated Quickcasino.se.
After initially launching in 2023, ReferOn will now look to contribute its services to Quickcasino.se as the gaming portal seeks to enhance its affiliate programme – specifically targeting areas such as process flexibility and increased efficiency.
The Soft2Bet-operated, Swedish-based mobile-facing gaming product currently supports multiple payment methods and has partnered with a range of suppliers to bolster its gaming options since its own launch in December of last year.
Commenting on the partnership, a Quickcasino.se representative said: “The collaboration with ReferOn is a significant step for Quickcasino.se. The ReferOn team's experience in affiliate marketing has significantly strengthened our innovative gaming platform, allowing us to increase player engagement. This partnership impacts business growth, solidifying Quickcasino.se's position in the Swedish iGaming market."
For ReferOn, this new deal comes in the wake of the appointment of a new B2B Sales Manager, Alexia Gauci, in January of this year. Now, this latest collaboration seeks to further enhance the organisation's B2B partnership portfolio.
Gauci commented on the collaboration, saying: "We were glad to start working with Quickcasino.se in order to increase our performance in the highly competitive iGaming market.
"ReferOn’s cutting-edge affiliate management system will provide Quickcasino.se with the tools to optimise its affiliate programs, drive increased traffic and achieve higher conversions. The platform’s advanced features and real-time analytics will empower Quickcasino.se to make data-driven decisions, fostering trust and long-term partnerships with affiliates.”