The streaming arm of supplier BetConstruct, FeedConstruct, has renewed its partnership with the German Handball Bundesliga Women (HBF), securing exclusive global betting streaming rights for the league’s competitions.
The multi-year agreement will cover the German Handball Bundesliga Women, the 2nd Handball Bundesliga Women and the DHB-Pokal Women, providing access to approximately 425 matches each season.
The partnership comes at a time of increased visibility for women’s handball in Germany, with SG BBM Bietigheim reaching the final of the Women’s EHF Champions League in the previous season.
The club, now rebranded and relocated as HB Ludwigsburg, is aiming for its fourth consecutive Bundesliga title.
Narek Harutyunyan, FeedConstruct CEO, commented: “We are proud to extend our partnership with the HBF. The HBF is a dynamic league that continues to grow in popularity. We are excited to continue supporting the growth and development of handball worldwide.”
Christoph Wendt, HBF Managing Director, stated: “FeedConstruct has been a valuable partner from the beginning of our cooperation. We are looking forward to continuing our partnership and further developing and strengthening our betting streaming product.”
Earlier this year, FeedConstruct entered into a regional sponsorship deal with the Argentine Football Association (AFA), positioning itself as a regional sponsor in Europe.
Additionally, FeedConstruct partnered with World Archery to secure exclusive rights for betting data collection and streaming.
