TUE, 28TH FEB 2017

In-Depth Analysis for the gaming industry

NEWS 6 January 2017
Pariplay enters Belgium with 777.be agreement
By Tom Lewis
Industry supplier Pariplay has announced its entrance into an agreement to supply its games to Belgium-facing online casino brand 777.be.

The company behind branded games including The Three Stooges and Atari Black Widow, Pariplay will makes its portfolio of slots available to 777.be via its Fusion content network.

Further Pariplay slots will be added to 777.be in the first quarter of 2017, with the provider stating that it has a number of titles currently in the works.

777.be is the online arm of Belgian land-based casino, Casino de Spa, founded in 1763 and one of Europe’s oldest traditional casinos.

Adrian Bailey, General Manager at Pariplay, says: “We are excited to be working with 777.be for Pariplay’s first launch in the regulated Belgian market.

“With access to our state of the art games, 777.be casino will be in a great position to capture more the Belgian market while establishing Pariplay content as exciting, trusted options among Belgian players.”

Pariplay relocated its headquarters to Gibraltar in May 2016, with this content agreement the latest in a number of similar deals tied up by the supplier.

The company partnered with World Lottery Club last December, in a deal to supply the lottery betting brand with its full range of branded online scratch cards.

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