Key points:
- Betano has been named as the Official Sponsor of the 2025 Copa América Femenina
- The company will award an MVP award for the best player of every match
- The tournament is set to run through July and early August in Ecuador
Kaizen Gaming-owned Betano has been officially unveiled as the Official Sponsor of the Confederación Sudamericana de Fútbol (CONMEBOL) Copa América Femenina 2025.
Indeed, this continental women’s football tournament represents one of the largest on the sport’s global calendar and brings together 10 national teams from across South America. Set to run between 12 July – 2 August, the Copa América Femenina 2025’s host country is Ecuador, with Betano set to be a key sponsor of the event.
This latest collaboration comes as part of a broader long-standing partnership between Betano and the Copa América tournament, which began in 2024 and is set to run until 2028. During the course of this specific event activation, however, Betano will award the player of each match with an ‘MVP Betano’ award.
Commenting on this latest development, Kaizen Gaming CCO Julio Iglesias Hernando, said: "We are proud to be once again collaborating with CONMEBOL for what promises to be an exciting tournament for all football fans to enjoy.
"Sponsoring CONMEBOL Copa América Femenina 2025 is very important for us, as we continue supporting the development of football globally and women’s football in particular. It is amazing to see how the competition has grown in size and strength, while showcasing the skills of some of the world’s best female footballers.”
Good to know: Earlier this month, Betano was also announced as the official South American partner for the FIFA Club World Cup 2025
Also commenting was Alejandro Domínguez, President of CONMEBOL, who said: "South American women's football is experiencing an extraordinary moment. Each edition of the CONMEBOL Copa América Femenina showcases the growth of talent, passion, and commitment of our players – true ambassadors of the sport and a source of inspiration for millions of girls across the continent and around the world. Having Betano's support encourages us to continue raising the level of the tournament and to provide more opportunities for our athletes to shine on the field and keep leaving their mark both on and off the pitch."
