Online operators Colossus Bets have launched a new affiliate programme in partnership with affiliate management specialists Income Access.
The new programme, which is powered and managed by Income Access, offers affiliates a revenue share commission structure.
Affiliates will earn 5% of every bet placed by a referred player during that customer’s first five years on the site, as well as 2% of all cash-in volumes and 2% of all player wins.
After five years the figure alters to 3% of every bet placed, with the other percentages remaining the same.
Colossus Bets’ affiliate programme covers a range of the firm’s sports pool betting options, including the Colossus, a weekly seven-leg correct score football bet offering a guaranteed £10m pool every time.
The operators also provide weekly pools for the five main European football leagues, each of which guarantees a minimum of £2m in prizes.
Colossus Bets founder and CEO Bernard Marantelli said: “Our brand’s lottery-sized prizes and flexible cash-in options provide affiliates with access to a betting product which is truly ground-breaking and unlike anything currently available.”
Nicky Senyard, CEO of Income Access, added: “With expert management from Income Access’ team and powered by our industry-leading software, the programme offers sports betting-focused affiliates a significant business prospect.”
Meanwhile, Colossus Bets has chosen WorldPay for its end-to-end payment services, citing their expertise and scale as the key factors behind their selection.