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OnlineSports BettingIndustry

K8.com signs betting partnership deal with Cardiff City

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rnational online betting firm K8.com has announced that it has agreed a partnership deal with EFL championship high flyers Cardiff City FC, a deal which will see it become the clubs official betting partner.

Under the terms of the partnership deal, K8 will station betting booths around the clubs 33,000 seater Cardiff City stadium on matchdays, providing special odds and promotions for the clubs fans.

The firm will also run match day competitions throughout the season, giving fans the opportunity to win tickets, hospitality and ‘money can’t buy’ Cardiff City experiences.

The club are currently top of the EFL championship having won seven games out of their first ten matches.

In a statement announcing the deal on the clubs website, Luke Gilsenan, K8.com head of marketing, said: “We are delighted to become the official betting partner of Cardiff City Football Club.

“With a loyal and passionate fan base and with the drive and ambition for promotion, this partnership will bring fantastic brand awareness for K8.com which is crucial for a new brand like ourselves.”

Cardiff City Executive Director & CEO, Ken Choo, said of the partnership: “We’re delighted to have K8.com on board as our official betting partner for the 2017/18 season.

"I’m sure Cardiff City supporters will enjoy the competitions and ideas that they have lined up for them.”

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