Record attendance for ICE event

ly 24,000 gaming industry professionals flocked to this year’s ICE Totally Gaming show, making it a record-breaking year for the popular annual expo.

Despite a major tube strike in London during the week of the event, a total of 23,891 delegates took to the ExCel Centre in London.

ICE 2014 also boasted 503 exhibiting companies as well as an eight-channel conference programme and range of free seminars.

Kate Chambers, portfolio director at ICE organisers Clarion Events said: “Our campaign was Sensational ICE and I hope the experience lived up to that pledge.

“However, you are only as good as your last event and our job now is to reflect, identify the areas in which we could have done better, continue to do the things we did well and work in partnership with the industry to deliver on behalf of the industry once again in 2015."

The show was a great one for Gambling Insider too, with the Platinum Media Partner reporting a 37% year-on-year increase in distributed print media during the event, as well as an extra 530 sign-ups for their increasing popular weekly news bulletin, GI Friday.