Published
Casino

New York Jets name MGM Resorts International as official gaming partner

The NFL's New York Jets have named MGM Resorts International as their official gaming partner.

NewYorkJets

The multi-year agreement is a “first-of-its-kind partnership” and is the “most comprehensive and integrated gaming partnership” in the NFL.

As part of the deal, the Jets will promote MGM Resorts’ resorts and Play MGM’s online and mobile platforms.

Interestingly, 888 added it is a “proud sponsor of the New York Jets” on its website earlier this week, despite making no official announcement.

NFL rules forbid the advertising of sports betting sites but, as MGM Resorts is the New York Jets’ gaming partner and not sponsor, its deal falls in line with NFL protocol.

MGM Resorts was also announced as the first league-wide sports betting partner of the NHL earlier this week.

The announcement comes a day after MGM Resorts posted its Q3 update, which showed performance that “exceeded expectations” despite a 2% year-on-year fall in domestic resort revenues to $2.2bn.

MGM Resorts Chairman & CEO Jim Murren said: “We look forward to working with the Jets to innovate gaming, increase our customer base through cross marketing opportunities and provide NFL fans with a one-of-a-kind entertainment experience."

New York Jets President Neil Glat said: “We are proud to partner with an iconic brand like MGM Resorts. This unique partnership also enables us to further engage our fans in the mobile and digital world."

Premium+ Connections
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Chicken Ranch Casino
The Responsible Gambling Affiliate Association (RGAA)
Catena Media
Gambling Commission
Follow Us
The most prestigious Awards in the industry are heading to the Philippines! The Global Gaming Awards Asia-Pacific will recognise and reward (as the name suggests) the strongest performers from the Asia-Pacific gaming industry across the previous 12 months.
This year's winners will be announced at a luncheon ceremony on Day 2 of SiGMA Asia, 4th June, in Manila.
The eleventh annual Global Gaming Awards Americas will recognize and reward the gaming industry's strongest performers across the previous 12 months. These are the most prestigious and trusted Awards in the industry and have gained respect amongst industry heavyweights, due to the strict rules and procedures put in place.

Facing Facts: Operator Q3s from across the globe

Gambling Insider compares Q3 2023 results from major gamblin...

Taking Stock: Operators and suppliers across the world

Sticking with our theme of gambling across the globe, Gambli...

CEO Special: Jade Entertainment and Gaming CEO Joe Pisano - down to earth

Jade Entertainment and Gaming CEO Joe Pisano speaks to Gambl...

CEO Special: Betfred CEO Joanne Whittaker - saying it as it is

Betfred CEO Joanne Whittaker joins Gambling Insider Editor T...