Published
OnlineSports BettingIndustry

Dream11 named Indian Premier League DFS partner

Dream11, the largest daily fantasy sports (DFS) operator in India, has been announced as official partner of the Indian Premier League (IPL).

Cricket

The four-year exclusive partnership between Dream11 and the Board of Control for Cricket in India (BCCI) begins at the start of the 2019 season (23 March).

The deal will see Dream11’s brand integrated at various points across IPL matches, with the operator to power the IPL’s fantasy league.

Dream11 Co-Founder and CEO, Harsh Jain, said: "Dream11 is deeply integrating with the IPL, which is set to grow from its 1.4 billion TV impressions and 200 million online viewers in 2018, to achieve our goal of growing from 51 million users to 100 million users in 2019."

Dream11 is already the official fantasy sports partner of several councils and leagues, including the International Council of Cricket (ICC), Pro Kabaddi League (PKL), Indian Super League (ISL), National Basketball Association (NBA), Caribbean Premier League (CPL), International Hockey Federation (FIH) and the Big Bash League (BBL).

A statement from the BCCI added: "The online viewership of IPL is growing each year and it’s essential for us to engage with the fans on digital platforms as well."

Premium+ Connections
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Soft2Bet
Scientific Games
Digitain Malta
Follow Us

Facing Facts: Q3 2024 analysis

Gambling Insider takes a look at the Q3 results of operators...

Taking stock: The final count of 2024

Gambling Insider tracks operator and supplier prices of some...

CEO Special: Flutter CEO Peter Jackson – Playing to win

As the biggest publicly traded operator in gambling meets th...

CEO Special: Holland Casino CEO Petra de Ruiter – High flier

Petra de Ruiter, Holland Casino CEO, speaks to Gambling Insi...

A welcome from your host

A message from the Founder of the Global Gaming Awards and G...

From the event manager

A message from the Event Manager of the Global Gaming Awards...

From the Awards adjudicator

KPMG in the Crown Dependencies is the official voting adjudi...

The process

The Global Gaming Awards have deservingly earned the reputat...