altenar.gif
altenar.gif
altenar.gif
CLOSE
× Gambling News In-Depth iGaming Calendar Connections GI Friday Trafficology GI Magazine
GGA 2019 AffiliateCon
NEWS 7 October 2019

GAN launches Parx Casino's New Jersey online operations

By Matthew Enderby

Pennsylvania-based Parx Casino has opened internet gambling services in the New Jersey market, in partnership with GAN.  

This is the second state in which the Greenwood Gaming and Entertainment-owned casino operates online gambling, following its launch in Pennsylvania of online sports betting and casino on 24 June and 15 July, respectively.  

The official launch follows a three-day soft opening period, which began on 4 October.

Dermot Smurfit, CEO at GAN, said: “Launching the largest casino in Pennsylvania online has now logically extended across the border into New Jersey, extending its reach into New Jersey's fast-growing and established internet gambling market.

“This represents an incremental revenue opportunity for GAN and is a logical extension of our technology infrastructure to serve Parx Casino patrons who routinely cross the invisible border between these two populous states."

GAN recently announced its Q3 gross operator revenue; rising 203% year-on-year to $80.9m.

Smurfit described this growth as “better than expected” and attributed it to mass-market US online sports bettors in New Jersey crossing over into the online casino before, during and after sporting events, and the faster-than-anticipated ramp-up of Pennsylvania online gamblers.

RELATED TAGS: Online | Industry | Sports Betting | Casino
DISCUSS THIS ARTICLE
IN-DEPTH 11 October 2019
Landing on a monopoly
READ MORE
PREMIUM CONNECTIONS