Published

Caesars to install Bally products

Oper

BallyTechnologies
ator Caesars Entertainment is to install several table products from provider Bally Technologies at its casinos across the UK.

With the aim of increasing performance and excitement in table-game pits, Caesars will introduce 108 SHFL Fusion terminals, i-Table Roulette and live American roulette tables at The Casino at the Empire in London and its seven other UK casinos, alongside 57 ChipStar roulette chip sorters.

The Casino at The Empire will also install TableView, a real-time table rating and player tracking solution that enables casino operators to replace their existing manual rating process with electronic automation.

Caesars Entertainment UK managing director Mike Rothwell said: “These products offer our patrons a new and exciting way to play the popular game of roulette and we expect them to deliver a strong return on investment and a differentiated experience for our customers.”

Marco Herrera, Bally Technologies’ vice president and managing director of Europe, added: “These solutions are designed to enable operators like Caesars Entertainment UK to continue to provide their players with the highest quality gaming experience while increasing profitability and efficiency.”
Premium+ Connections
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
PrizePicks
Choctaw Casinos & Resorts
Rush Street Gaming
Jamul Casino
Follow Us

Facing Facts: Q1 2024 analysis from across the globe

Gambling Insider tracks the Q1 results of operators across t...

Taking Stock: A guide to sports betting operator and supplier prices

Gambling Insider tracks sports betting operator and supplier...

Tailor-made: The power of personalisation in the modern gaming industry

With insights from GR8 Tech, Greentube and the Oregon Lotter...

Sportradar and the Taiwan Sports Lottery: More offerings, greater efficiency

Danny Fok, VP of Strategic Projects at Sportradar, speaks al...