Gamification and responsible gambling: Can opposites attract?

A famous cartoon character once joked the key to killing two birds with one stone is "big rock, small birds." Unfortunately for gaming companies, engagement and responsible gambling are far from "small birds." In a sky full of wildlife, those two would be your eagles and herons; in other words, the biggest birds around. Supplier Playtech, however, has proposed a rather pragmatic approach to tackling both issues with one tool: gamification. It'...