Ask the Expert Q&A: How can racing attract a new generation of bettors?

Horseracing is one of the country’s oldest sports and, ever since horses started racing, wagering on the outcome has been a huge part of the appeal for the spectators.  But its long history is sometimes seen as a disadvantage and an oft-repeated concern about the sport is that its fanbase is ageing. Indeed, the impending retirement of champion jockey Frankie Dettori this year signals something of an end of an era for flat racing in th...