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News stories from around the gambling industry regarding advertising, rebranding, marketing and responsible gambling strategy, including breaches and fines.

SportPesa announces sponsorship deal with Everton FC

English Premier League football team Everton FC has today announced a multi-million pound five year shirt sponsorship deal with African online gaming firm SportPesa. The partnership will commence on 1 June with SportPesa replacing the clubs current shirt sponsor, Thai beer company Chang which has sponsored the club since 2004. In a statement on the clubs website Everton Chief Executive Robert Elstone welcomed the deal: “We’re pleased to have ...
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