NEWS
4 October 2021
Authentic Gaming debuts in South Africa with Betway
By Peter Lynch

Through the deal, Betway players in South Africa will have access to the provider’s studio-based casino titles and auto-roulette games, as the operator seeks to build out its live dealer offering.

“International expansion is a priority for Authentic Gaming right now and we are delighted to have entered the fast-growing South African market with our long-standing partner, Betway,” said Authentic Gaming CCO Magdalena Podhorska-Okolow.

“We see huge potential for casino in the region and believe our suite of studio-based and auto roulette titles will add variety and quality to Betway’s portfolio, allowing it to deliver a superior online experience to its players.”

The company’s entry into the emerging South African forms part of its wider strategy to enter regulated and regulating jurisdictions, and provide operators with a wide range of live roulette products, a vertical which “continues to see unprecedented growth.”

Betway’s Phillip Superamonien commented: “South Africa is a market with huge potential and we believe betting on casino games will be very popular among players in the region as we’ve seen tremendous growth in recent months.

“We have been partnered with Authentic Gaming for several years now so we know just how engaging and entertaining its games are. They make for a great addition to our game portfolio in South Africa and we look forward to seeing our players enjoy the incredible experience its titles offer.”