This agreement will have Playtech become Holland Casino’s strategic technology supplier, delivering its full multi-channel technology as well as certain auxiliary services. The launch of Playtech’s IMS platform, sportsbook, casino, live casino and poker software represents the first of its kind in the Netherlands.

The deal included the construction of a new live casino studio, separately, but in the vicinity of the existing Holland Casino site in Scheveningen.

The live casino studio has been built in collaboration with multiple teams and strategic relationships between the two companies, and resulted in a studio that offers Dutch players direct access to Playtech live tables via the casino website.

Mor Weizer, Playtech CEO, commented: “We are delighted to announce the launch of this strategic co-operation. Essential to Playtech’s success is our ability to partner with the leading entertainment companies in the most compelling and exciting markets.”

Erwin van Lambaart, CEO of Holland Casino, added: “Our co-operation with Playtech means we can deliver the new online market in the Netherlands with an engaging and enjoyable online experience with the highest level of player protection.

"Alongside Playtech’s unrivalled multichannel technology, its strong track record in delivering industry leading software to newly regulated markets make them a trusted and experienced supplier. We are at the beginning of an exciting opportunity, and we look forward to a long and successful relationship with Playtech.”