Using her experience in the iGaming industry, gained during her role as Director of Engineering and CTO at William Hill International, PokerStars and Simplebet, Kaltcheva will oversee the company’s process of increasing its number of developers, as it seeks to strengthen its position in the industry.

Pronet Gaming also wants to benefit from Kaltcheva's experience in software development and AI-powered betting.

Pronet Gaming CEO, Alex Leese, said: “Our plans for next year are ambitious, to say the least, with some big announcements on the immediate horizon. With that in mind, it’s fantastic to have Nedda on board like so much of this depends on our technology capabilities being first-class. The IT expertise and industry experience she brings to the table is clear for everybody to see and she is going to be a major asset to Pronet Gaming.”

Kaltcheva added: “I am passionate about all things technology, gaming, diversity and innovation-oriented, so Pronet Gaming was clearly the right choice for me. It’s such an exciting time to be coming on board, with some huge projects just around the corner. I look forward to building dynamic new relationships as these come to fruition and Pronet Gaming continues to grow.”

CEO Leese recently appeared on the GI Huddle, where he discussed the supplier's ambitions moving forward.