NEWS
29 September 2022
Casino Plus Bonus targets international markets with English Edition
By Matthew Nicholson

The affiliate website had been primarily available in German, serving bettors in Austria, Switzerland and Germany. However, after a period of beta testing the product in the English language, now Casino Plus Bonus has arrived for the English-speaking audience.

Georg Heinrich, Founder and Publisher of the German edition, said of the new website: “We are extremely happy to have Jack Bannon and his team on board.

“We believe that parts of our winning concept translated into leadership on the German market can also be transferred into the creation of an informational iGaming portal for an international audience. Furthermore, Jack has extensive publishing experience in the gambling field and will develop the international edition of our iGaming informational product further.”

The new edition will focus specifically on markets in South Africa, New Zealand, Canada, the Republic of Ireland and the UK – but other English-speaking markets will also be considered.

Meanwhile, Jack Bannon, Editor in Chief of the English Edition, added: “The English-language version of Casino Plus Bonus is a very challenging and motivating undertaking. We are starting from an influential position with credible brand recognition crossing over from the German language versions of the portal.

“We are already taking the different cultural and behavioural particularities of an international audience into consideration, as well as recognising the multiple regulation frameworks across various jurisdictions. Naturally, our goal is to consistently keep readers fully informed on developments in their respective market and offer the best casino promotions available to our audience”