The UK-based operator will launch its offering on day one, 1 January 2023 – and any customer that signs up between then and December will automatically have betting credits applied to their accounts.
Furthermore, bet365 will offer new customers an additional $200 in free bets, so long as bettors deposit $10 and wager $1.
In a statement, bet365 said of the promotional offer: “Ahead of our launch on 1 January, bet365 is pleased to provide this early sign-up offer for sports fans across Ohio. Ohio has such a rich sporting history, and bet365 is proud to be a part of it.
“Whether you’re a Guard’ or a Red, follow the Cavs or the Bengals, or if the Blue Jackets are your team, we at bet365 will have an offer, a promotion and a live stream ready for you in 2023!”
As with the launch of sports betting in any new state, sportsbook operators are engaged in a fight to claim the most customers, with the aim of cementing positions in what is expected to become one of, if not the, biggest gambling market in the world.