In response, 63 lotteries and 53 non-lottery organisations from around the world have joined the 2022 Gift Responsibly Campaign. The campaign is endorsed by the North American Association of State and Provincial Lotteries (NASPL) and the European Lotteries (EL).  

Participants of the campaign work to raise awareness about the risks of buying lottery tickets for children. The campaign is organised by the National Council on Problem Gambling (NCPG) and the International Center for Youth Gambling Problems and High-Risk Behaviors at McGill University.

During November and December 2022, participating organisations will work to educate communities about the dangers of buying lottery tickets for children, raise awareness about the risks of youth gambling, and support responsible gambling practices.

Keith Whyte, NCPG Executive Director, said: “Youth gambling has emerged as a significant and growing public health issue.

“We are thrilled to have such support from the lottery community, as well as the non-lottery participants, for the 2022 Gift Responsibly Campaign as we work to minimise gambling-related harm.”

For the fifth year in a row, 100% of eligible U.S. and Canadian lotteries, along with numerous international lotteries and non-lottery organisations have joined the campaign to promote responsible gambling.

Alberta Gambling, Liquor & Cannabis (AGLC), Arkansas Scholarship Lottery, The Mississippi Lottery Corporation, and Virginia Lottery, among others, are participants of lottery level 3.

Similarly, BCLC, DC Lottery, Florida Lottery, Georgia Lottery Corporation, and others are part of lottery level 2.

Arizona Lottery, Camelot UK Lotteries Limited, Delaware Lottery, Idaho Lottery, etc., are lottery level 1.

Meanwhile, various non-lottery participants, including AdCare Educational Institute of Maine, Alcohol & Drug Abuse Services, Jackpocket, and The Florida Council on Compulsive Gambling, are participants.