The new agreement includes extensive casino reviews which show players the positives and drawbacks to every reviewed casino, it also allows Kongebonus’ team to ‘build new features and applications without coding as well as accelerate tech delivery, integrations and change across the business.’

Kongebonus’ director said of the new deal: “At Kongebonus we’re constantly looking at more innovative ways to interact with our audience and enhance their experience on-site as well as to ensure we send the most optimised players through to our partners. This is a fantastic product for us to be able to utilise and continually innovate with.

"With the initial integration taking minutes we’ve already been able to begin building Flows as well as integrating a handful of new apps and the speed at which we’re able to put new features live is incredible.”

Meanwhile, James King, CEO at Flows, added: “We’re really excited to have partnered with Kongebonus and to be a part of their exciting journey as they continue to solidify their place as one of the brightest lights in the affiliate space.

“They’ve got a great team with fantastic ambitions and plans for the future and we’re very proud to be chosen by them as a partner to support this and accelerate their delivery.”

The news comes after the Norwegian Government renewed Norsk Rikstoto’s licence for the next decade.

The extension means Norway’s state-backed horse racing betting operator can continue its monopoly over betting on the nation’s equestrian sports market.