NEWS
24 January 2023
PlayAGS extends partnership with Caesars Sportsbook & Casino
By Louis Thompsett

Per the updated deal, PlayAGS will provide the iGaming platform with a range of online game content, to grow the operator’s online gaming operations.  

PlayAGS SVP and General Manager of Interactive, Gary Hardy, said: "We are absolutely delighted to have the opportunity to deepen our relationship with Caesars, one of the world's most high-profile casino brands.  

“Our growing portfolio of player-favorite game themes and track record of delivering consistent game performance should only help to further cement Caesars' position as a leading operator in the North American RMG market.  

“Over the coming months, we look forward to expanding across more markets with one of the gaming industry's preeminent brands."   

Caesars Sportsbook & Casino players in New Jersey will also be given access to over 30 land-based slot games from PlayAGS’ interactive content library. These titles include Capital Gains, Rakin’ Bacon!, Gold Wins Deluxe and Tiger Lord.  

Caesars Digital SVP of iGaming Mathew Sunderland added: "AGS games are an exciting addition to our collection of online casino games. We anticipate this new content to be popular among our players given its successful track record for performing well both online and in brick-and-mortar casinos."   

In September 2022, a proposed merger between PlayAGS and Inspired Entertainment fell through, after the former rejected a $370m bid from Inspired.  

The supplier’s rebuttal of this offer was followed by strong Q3 2022 results, in which its revenue from 16% year-on-year. For the quarter, PlayAGS equipment sales totalled $21.6m.