Kindred has entered into an agreement with Stats Perform to enhance its proprietary sportsbook platform, Kindred Sportsbook Platform (KSP).

The deal grants Kindred access to Stats Perform's complete RunningBall and Opta product suite, featuring real-time sports data feeds and player statistics. 

The integration of RunningBall and Opta into KSP aims to ensure high-quality and low-latency data to offer a smoother and more engaging betting experience for customers.

The agreement also encompasses features such as a live bet-builder product, proposition betting markets centred around player performance and contextual insights delivered through Stats Perform's Content Player Pro.

Kindred's Sportsbook Director, Andreas Reimblad, commented: "We are thrilled to announce our expanded strategic partnership with Stats Perform, a move that will unequivocally benefit our valued sports fans and customers. 

“This collaboration is a testament to our unwavering commitment to building the Kindred Sportsbook Platform with the best data available on the market. We firmly believe that Stats Perform, with its expertise, trusted brands and consistent and unique data points, will be an ally as we continue to develop and roll-out our proprietary sportsbook platform."

Andrew Ashenden, Chief Betting Officer at Stats Perform, added: "This new agreement deepens a long-standing and highly productive partnership with Kindred. 

“We are excited to help take Kindred to great heights through our market leading, built-for-betting RunningBall and Opta products. We are delighted that Kindred recognise the value we will unlock together in this exciting new partnership."