NEWS
16 July 2013
Bally agree SHFL purchase
By Gambling Insider
y Technologies are to acquire fellow suppliers SHFL entertainment.

The deal, which is at the definite agreement stage, will cost Bally approximately $1.3bn.

Bally say the purchase will broaden their product and service offerings, provide them with enhanced access to key geographies, increase recurring revenues, strengthen their development infrastructure, build on their strong team and enhance their intellectual property and content portfolios.

Bally president and CEO Ramesh Srinivasan said: “SHFL’s intellectual property, renowned brands and industry-leading suite of diverse, high-performance products will enable us to offer an unparalleled offering of gaming products and services, which – when combined with our content, technology, operational capabilities and respective geographic footprints – will provide the most comprehensive product portfolio offered around the world.”

Gavin Isaacs, CEO of SHFL, added: “Like SHFL, Bally focuses on creating both entertaining player experiences through high-performing content and state-of-the-art technological solutions to increase productivity on the casino floor.

“We share a common vision to build the industry’s leading supplier based on delivering superior products, solutions and services to customers around the world.”