tal Sports Tech is introducing an industry-first Quick Pick Accumulator product in anticipation of the upcoming 2017-2018 European football leagues. These will allow players to create their own instantly priced accumulators from both match and player markets simultaneously.

"Request a bet style accumulators are increasing in popularity and fast becoming the key battleground for sportsbooks going into this football season," DST executive director Ari Lewski explained.

"What makes our proposition unique is the ability to price these accumulators instantly, which has never been possible before as operators currently have to manually generate odds, typically from requests made on social media channels.

"Quick Pick Accumulators also ensures players never miss out on placing the bets they want, which will help drive growth in operator turnover," Lewski added. "In addition, we are providing customers with the widest variety of markets to choose from for these in-game accumulators, including our proprietary player prop betting markets."