Taking part in an affiliate & operator panel which will cover market trends from both sides of the equation, Jacobs will be joined by Oddspedia JSC co-founder Jeton Kodia.

AffiliateCon Virtually Live will be free to watch on YouTube, following the postponement of AffiliateCon Sofia to 2021 due to the COVID-19 outbreak.

The affiliate & operator panel will take place at 3.15pm CEST (2.15pm BST), rounding off a day of first-class analysis also featuring speakers such as Louise Agran, Racing Post CMO, Tal Itzhak Ron, Tal Ron, Drihem & Co Chairman & CEO, and Martin Wachter, Golden Race CEO.

ActiveWin MD Jacobs said of the current pandemic: “The greatest challenge has been sportsbook, and the lack of content to drive acquisition, while also ensuring they are protecting players with responsible marketing messages.”

Oddspedia co-founder Kodia explained: “I am very disappointed with a lot of operator behaviour.

“I strongly suggest they should check what they expect and what is allowed before taking any actions and decisions, instead of acting over-the-top and rushing things too fast which they revoke a short time later.”

You can read the full Q & As and event agenda on affiliatecon.com, which also includes talks on SEO, esports, virtual sports and much more.