Sportradar reports 10% jump in Alpha Odds client profits for 2023

Alpha Odds allows operators to generate bespoke betting prices in line with their risk exposure and liabilities.  Sportradar’s automated odds recalculation tool, Alpha Odds, helped clients boost their profits in 2023, according to the sports technology company.  Alpha Odds, which was launched in 2022 and has a client roster of more than 60 betting operators around the world, reportedly delivered an average profit increase of 10%...