Symplify and WiseGaming announce CRM Partnership

Symplify has announced a new partnership with sports betting and gaming platform WiseGaming. This collaboration aims to integrate Symplify's engagement features into WiseGaming's CRM, data hub and communication channels. WiseGaming, which offers turnkey and white-label solutions, will now use Symplify’s Campaign and Journey Builder modules, as well as site conversion testing modules. These tools are intended to help WiseGaming's partners ...