PartnerMatrix equips Soft2Bet with advanced Agent System

PartnerMatrix signs a new agreement with iGaming software and service provider Soft2Bet. The partnership now enables Soft2Bet to create an agent affiliate network for all their brands using PartnerMatrix’s Agent System.

PartnerMatrix provides an advanced agent management system which will boost Soft2Bet acquisition levels throughout the offline segment. Moreover, PartnerMatrix ensures additional features to Soft2Bet’s B2B clients to support traffic increase.

Boris Chaikin, Soft2Bet CEO, says: “PartnerMatrix offers one of the industry’s best agent systems, which is really user-friendly, but on the other side provides all necessary options and tools for agent management. They give us a high-quality service and secure software platform, ensuring the implementation of sportsbook points of sales.”

Mr Chaikin considers affiliate marketing as a key element for success in the iGaming industry. “Furthermore, it gives you brand awareness and reputation among different companies. From every aspect, the partnership with PartnerMatrix improves our service and attracts more clients,” he concludes.

Levon Nikoghosyan, PartnerMatrix CEO, adds: “We know Soft2Bet as one of the fastest developing companies in iGaming. For four years, they have managed to create numerous successful brands in the casino and sports betting sectors while providing brilliant B2B services. We are more than happy to now work along with the dynamic team of Soft2Bet. I’m sure that this partnership will lead to more in-depth cooperation in the near future.”

Part of EveryMatrix Group, PartnerMatrix’s mission is to help operators reach millions of players by using a powerful platform to grow through effective acquisition campaigns. The Agent Management System provides gaming operators with the ability to widen their customer base by using agent networks to acquire offline players.


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