PRAGMATIC PLAY ADDS BINGO TO ANNEXIO PARTNERSHIP

Pragmatic Play, a leading content provider to the igaming industry, is to launch its Bingo games with Annexio after the companies agreed to extend their content distribution agreement. The content will be provided through Pariplay's Fusion™ aggregation platform.

Pragmatic Play will now supply its cutting-edge Bingo solution, including the innovative Bingo Blast, to Annexio’s brand Lottogo.com. The operator currently also receives the provider’s impressive slot offering, including its latest hits.

Pragmatic Play’s Bingo products continue to drive revenue for the supplier as the popularity of the vertical grows. The portfolio is headlined by the proprietary Bingo Blast title, which offers players a unique, engaging Bingo experience optimised for on-the-go players as well as desktop users.

Claire McDaid, Vice President Bingo at Pragmatic Play, said: “Our proven Bingo products continue to go from strength to strength and we’re delighted to take our offering live with Annexio.

“Branching out into new verticals has allowed us to expand our reach in new sectors and it’s very exciting to see the appetite existing partners have for our other product lines.”

Eddie Barrett, Head of Gaming at Annexio, said: “With an existing bingo base, we’re excited to be working with Pragmatic Play to grow, develop and evolve our offering. We are sure our players will love the new experience and take advantage of the USPs on the network.”

Pragmatic Play currently delivers up to five new slot titles a month, as well as an extensive range of Live Casino and Bingo products through its multi-vertical offering. The company’s entire portfolio is available through a single API integration.

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